Since people began streaming music (legally or illegally), labels have struggled to get a hold on how to properly pay make money and pay artist for their music. These struggles are present today as streaming services like Apple Music, Google Play Music, Spotify, and others have been called out by artists who feel they have not been properly compensated for their work. Even Jay-Z has attempted to remedy this situation by launching his own “artist friendly” streaming service, Tidal.
There are a few rappers who always show out when they collaborate with another particular artist, Method Man and Redman, Lil Wayne and Drake, Jay-Z and Rick Ross, even A$AP Rocky and ScHoolboy Q have heat when the hook-up. These unofficial duos have always garnered anticipation of what a full project from them would sound like.
Yes, I said “science”. Most will find this statement to be an oxymoron, but please allow me to explain. Anything that we, the Hip-Hop community and Black people in general give our energy, time, and creativity to usually results in something magical, yet is always rooted deep within the subconscious streams of our DNA.